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		<title>Benefits of PPC</title>
		<link>http://www.rightonclick.com/article-directory/business-articles/benefits-of-ppc/</link>
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		<pubDate>Sat, 13 Mar 2010 13:13:22 +0000</pubDate>
		<dc:creator>clearpath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet marketing services]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[search engine optimization]]></category>

		<guid isPermaLink="false">http://www.rightonclick.com/article-directory/?p=9114</guid>
		<description><![CDATA[Aside from increased visibility and the ability to pay only for users who actually view a website, PPC has several other unique benefits.
Rapid results: Organic SEO practices can take some time to yield results because an improvement in ranking will not occur until after the search engine spiders crawl the website again. A PPC campaign, [...]]]></description>
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		<title>Online Press Release Services</title>
		<link>http://www.rightonclick.com/article-directory/business-articles/online-press-release-services/</link>
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		<pubDate>Thu, 11 Mar 2010 03:10:27 +0000</pubDate>
		<dc:creator>clearpath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Budget Limitations]]></category>
		<category><![CDATA[Business Practices]]></category>
		<category><![CDATA[Business Wire]]></category>
		<category><![CDATA[Excellent Marketing]]></category>
		<category><![CDATA[Fortune 500 Companies]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing Tool]]></category>
		<category><![CDATA[Mass Media]]></category>
		<category><![CDATA[Media Distribution]]></category>
		<category><![CDATA[Pr Newswire]]></category>
		<category><![CDATA[Pr Web]]></category>
		<category><![CDATA[Press Release Distribution]]></category>
		<category><![CDATA[Press Release Service]]></category>
		<category><![CDATA[Press Release Services]]></category>
		<category><![CDATA[Prweb]]></category>
		<category><![CDATA[Small Business Owners]]></category>
		<category><![CDATA[Specific Companies]]></category>
		<category><![CDATA[Statistical Feedback]]></category>
		<category><![CDATA[Thousands Of Dollars]]></category>
		<category><![CDATA[Traditional Media Sources]]></category>
		<category><![CDATA[Worldwide Inc]]></category>

		<guid isPermaLink="false">http://www.rightonclick.com/article-directory/?p=9069</guid>
		<description><![CDATA[In order to fully utilize the benefits of online press releases, using an online press release service is an excellent marketing tool.  These companies distribute press releases to the media in order to maximize the distribution of the information.  There are many online press release services, and each is unique in its cost, offered services, [...]]]></description>
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		<title>Click Fraud</title>
		<link>http://www.rightonclick.com/article-directory/business-articles/click-fraud/</link>
		<comments>http://www.rightonclick.com/article-directory/business-articles/click-fraud/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 03:08:19 +0000</pubDate>
		<dc:creator>clearpath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.rightonclick.com/article-directory/?p=9116</guid>
		<description><![CDATA[The increasing popularity of the pay per click advertising model has led to a new challenge: click fraud. Click fraud is basically a way to make money by causing others to lose money. Click fraud, in essence, is any kind of fraud involving repeatedly clicking on advertising with a malicious intention. There are different types [...]]]></description>
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		<title>Creating a Press Page</title>
		<link>http://www.rightonclick.com/article-directory/business-articles/creating-a-press-page/</link>
		<comments>http://www.rightonclick.com/article-directory/business-articles/creating-a-press-page/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 03:06:12 +0000</pubDate>
		<dc:creator>clearpath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.rightonclick.com/article-directory/?p=9128</guid>
		<description><![CDATA[Like RSS feeds, a press page is very helpful for making information about a company readily available and useful to the media.  If journalists and editors can easily access information that is relevant to their needs for articles, they are much more likely to utilize that information than if the data they access is incomplete [...]]]></description>
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		<title>Crunching Numbers: Measuring ROI and Conversions</title>
		<link>http://www.rightonclick.com/article-directory/business-articles/crunching-numbers-measuring-roi-and-conversions/</link>
		<comments>http://www.rightonclick.com/article-directory/business-articles/crunching-numbers-measuring-roi-and-conversions/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 03:04:06 +0000</pubDate>
		<dc:creator>clearpath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.rightonclick.com/article-directory/?p=9131</guid>
		<description><![CDATA[The point of any advertising campaign is to return more money than was invested. If advertising costs more than the profits the advertising creates and has no potential to increase, than the wrong forms of advertising are being utilized. Advertising has the distinct benefit of attracting visitors to a website with very minimal effort. Advertising [...]]]></description>
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		<title>Marketing with eZines</title>
		<link>http://www.rightonclick.com/article-directory/business-articles/marketing-with-ezines/</link>
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		<pubDate>Thu, 11 Mar 2010 03:01:52 +0000</pubDate>
		<dc:creator>clearpath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.rightonclick.com/article-directory/?p=9134</guid>
		<description><![CDATA[Next to newsletters, eZines are considered to be the cheapest and most effective avenue for online advertising. Basically, an eZine is an electronic magazine. Like editors of a printed publication, eZines creators sell advertising space. Other than the cost of the ad space, eZine ads are free and easy to create &#8211; and marketers can [...]]]></description>
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		<title>Really Simple Syndication</title>
		<link>http://www.rightonclick.com/article-directory/business-articles/really-simple-syndication/</link>
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		<pubDate>Thu, 11 Mar 2010 02:59:46 +0000</pubDate>
		<dc:creator>clearpath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.rightonclick.com/article-directory/?p=9137</guid>
		<description><![CDATA[Really Simple Syndication, or RSS, is news feed that is available in real time and is a ticker tape or pop-up style medium for companies to stream information to the public.  RSS is an easy and quick way to stream news into a link on a website.  The news can be categorized and organized according [...]]]></description>
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		<title>Website Testing</title>
		<link>http://www.rightonclick.com/article-directory/business-articles/website-testing/</link>
		<comments>http://www.rightonclick.com/article-directory/business-articles/website-testing/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 02:58:15 +0000</pubDate>
		<dc:creator>clearpath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.rightonclick.com/article-directory/?p=9155</guid>
		<description><![CDATA[Testing is an absolutely crucial part of any website launch. Without testing, the website could be full of bugs and problems that prevent visitors from using or wanting to come back to the site. The purpose of testing a website is to work out all the bugs within the code of the page before the [...]]]></description>
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		<title>Innovative Software</title>
		<link>http://www.rightonclick.com/article-directory/business-articles/innovative-software/</link>
		<comments>http://www.rightonclick.com/article-directory/business-articles/innovative-software/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 02:56:56 +0000</pubDate>
		<dc:creator>clearpath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.rightonclick.com/article-directory/?p=9159</guid>
		<description><![CDATA[When the term “Web 2.0” was coined, the emphasis of the term wasn’t the Internet or even existing movements on the Internet, but more the software used online that would eventually drive the Web 2.0 movement. Without software, there would be no Web 2.0. New and innovative software is crucial for the development of more [...]]]></description>
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		<title>Open Access and Sharing</title>
		<link>http://www.rightonclick.com/article-directory/business-articles/open-access-and-sharing/</link>
		<comments>http://www.rightonclick.com/article-directory/business-articles/open-access-and-sharing/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 02:55:34 +0000</pubDate>
		<dc:creator>clearpath</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.rightonclick.com/article-directory/?p=9164</guid>
		<description><![CDATA[One of the reasons that Web 2.0 is considerably improving the experience for the user is that the emphasis of Web 2.0 is making content highly accessible. Also, Web 2.0 is encouraging sharing among users, further solidifying the social nature of these new Web applications.
What Web marketers have discovered over the years is that people [...]]]></description>
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