Posts Tagged ‘online marketing research.’

Analysis of the IAB US Internet Advertising Report (First Half 2009)

Internet Advertising Bureau (IAB) released report on US Internet advertising revenues for the first half of 2009. According to the report, Internet advertising revenues were $10.9 billions in the first half of the year, declined by 5.3% compare to the last year during the same period. The revenues were $11.5 billions for first six months [...]

Global Internet Usage Trends

The increasing number of Internet users every year indicates growing awareness among the people across the world. According to Internet World Stats June-09 statistics, World population reached 6.76 billions, increasing 1.4% YOY. At the same time, worldwide Internet usage penetration reached 24.7%, which means almost a quarter of the world population is accessing Internet. As [...]

Rural Connections Drives Broadband Growth in US

Broadband penetration in rural areas grew by 9% in Q2 YOY. According to a study done by ComScore, the rural areas had significant gains in the past two years, whereas broadband penetration is very high in the metropolitan and micropolitan areas. East Coast has a significant percent of the total high-speed broadband connections in the [...]

Bing Squeezed The Google’s Share But It Could Not Gain On Google

After the launch of Bing with the positive market reaction, it is initially penetrated highly among the US searches. The growth rate of Bing throughout the June was good. As a result, it gained 0.4% share (Comparing with previous month share of Microsoft offices), according to Comscore. With that pace it was able to squeeze [...]

Longer Search Queries Increased By 8% In 2009

The use of longer search queries is gaining popularity in the year 2009. According to Hitwise, The use of short search queries is reducing and the long search query is increasing, as users want a more specific search. Longer search queries are becoming popular, as there is a consistent growth in the usage when compared [...]

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